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@jonathanmendez

Optimize & Prophesize

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Category: Applications

Transcendence: The Power of Publishing is Marketing

This is getting tired. Recent comments by Jim Spanfeller and remarks at yesterday’s hearing on The Future of Journalism are … More

Busy Being Born: Creative Technology & Analytics

Twice in the past week I have had conversations about the creative use of technology. My point was that technology … More

Speaking and Clinic at SES New York

Next week Search Engine Strategies rolls into my home turf and I’ll be involved in a couple of ways. On … More

Will New OPA Creative Sizes Help Redefine Display?

I’ve been pretty adamant that new creative sizes were needed to help advertisers so when I woke up this morning … More

Search Becomes the Display Operating System

I first wrote about the idea of search strategies working in display to deliver more relevant ads two years ago. … More

Advanced Landing Pages – SMX West

For years, first with javascript testing and content targeting tools and now adding APIs and semantic technology, I have maintained … More

Up Close with YouTube – SMX West

I love YouTube and have written about it extensively on this blog so I was really excited to participate and … More

Misguided Notions: A Study of Value Creation in Real-Time Search

This past week has seen a ton of hype that real-time search is different. That the content creation and behaviors expressed … More

@jonathanmendez now live on Twitter

It took a year of observation but I’ve decided that even though I could continue working with and evangelizing APIs … More

Optimize Randomness to Deliver Relevance

The web is never ending path of recovery and discovery. This is what we’re optimizing! Yet we are wired for … More

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