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@jonathanmendez

Optimize & Prophesize

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Category: Applications

Taste Graphs and the Future of User Controlled Media

My friend Andy Weissman posted some really interesting ideas last week on the future of branded media that got me … More

Talkin’ 2011 Publisher Revenue Blues

"Well, I finally started thinkin' straightWhen I run outta things to investigate." -Bob Dylan It’s been a while since I’ve … More

Optimize and Prophesize 2010 Highlights

2010 was my fifth year of blogging and my second year on Twitter. My number of blog posts have continued … More

Ten Intent Triggers for Digital Media

It has long been my belief that the ability to create intent would define web monetization but I had no … More

Ladies and Gentlemen: Search Has Your Attention

"Google has become the remote control for the world; it's the first stop, not TV” – Will Margiloff, CEO of … More

Unlocking the True Value of Digital with User Flows

From 2003-2005 I spent a lot of time observing people of all ages and walks of life use the web … More

Analytics APIs Will Be Our Bridge to Intelligence

Eric Peterson has a kick ass post titled “The Coming Bifurcation in Web Analytics Tools.”  In it he defines the … More

What Social Check-Ins Forgot: The Value of Landing Pages

I have yet to become a fan or user of social/location based check-in services though I am a fan of … More

2009 Recap: My Faves, Posts & Presos

"A friend is one before whom I may think aloud." – Emerson 2009 was an amazing year of discovery for … More

API Battle Plans: Fighting for Next

We have reached maturation point with APIs where the three core components of the web experience – content, utility & … More

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