Act I: Crank That The year was 2007. Ten years ago. Microsoft bought aQuantive for $6.3B. Google bought DoubleClick for … More
Category: Display
Autumn for Digital Publishers…and Everything After
The digital media world was a rocked yesterday by news that Buzzfeed is going to miss revenue targets by 20% … More
End of the CPM Experiment
The flag bearer of display advertising was always Yahoo. Their massive sales force stoked 15 years of equity into “the … More
Defending the Future of Mobile Ads
The first time I read Fred Wilson’s Mobile is Where the Growth Is I was disturbed. I commented. Not what … More
Talkin’ 2011 Publisher Revenue Blues
"Well, I finally started thinkin' straightWhen I run outta things to investigate." -Bob Dylan It’s been a while since I’ve … More
Building the Greenfields of Display
1990 marked 1 million cellular phones in the U.S. (there are over 300 million today). To support these phones the … More
Ad Wars 2011: The Publisher Empire Strikes Back
Intent is Timing When you mention the word intent in online advertising circles the first thought is invariably Search. Of … More
Optimize and Prophesize 2010 Highlights
2010 was my fifth year of blogging and my second year on Twitter. My number of blog posts have continued … More
My Thoughts on Online Privacy
Anyone that has followed me on Twitter knows that I have been a staunch defender of online privacy rights and … More
Ten Intent Triggers for Digital Media
It has long been my belief that the ability to create intent would define web monetization but I had no … More